Tool to Promote Local and Quality Food Production

The Agro Comercio Vivo platform is an initiative of the UATAE Andalusia Union aimed at advancing concepts such as promoting local, high-quality food production. This platform serves as a bridge between agricultural producers and local commerce, fostering the concept of "kilometer zero" products and short marketing channels.

Enhancing Digitalization and Local Connectivity

The creation of this platform deepens the digitalization of essential processes and stakeholders, bringing various sectors and territories closer together. By doing so, it enhances competitiveness compared to larger e-commerce platforms. The platform also brings the local offerings of Andalusian towns and cities closer to the final consumers, ensuring that they have access to fresh, locally produced goods.

Supporting Direct Contact and Community Engagement

Direct contact is facilitated through food markets, agroecological markets, and local businesses, along with agri-food entities and agroecological networks. Hundreds of producers and businesses are accommodated within this platform, which offers numerous benefits and advantages. It is designed to be the First Short Digital Marketing Channel in Andalusia, providing a unique opportunity for these entities to thrive in the digital age.

Strengthening Local Economies and Sustainable Practices

By supporting local agriculture and commerce, Agro Comercio Vivo not only promotes sustainable practices but also strengthens local economies. Consumers can trust that the products they purchase are of the highest quality and support their community directly. This platform ensures that the benefits of local food production reach every corner of Andalusia, fostering a vibrant and sustainable local economy.