o "du VLC"® uses Visible Light Communication (VLC) to allow smart phone users to access location based informational and promotional content shared by a comprehensive network of participating venues using a single mobile application.

o With "du VLC" ® different types of indoor venues such as Retailers, Restaurants, Museums, Shopping Malls, Banks, Showrooms, Exhibition Centers etc. will be able to enhance customer experience and create new means to upsell and cross sell their products and services by converting their light fixture into smart ones that uses the visible light to transmit distinctive information and promotional material targeting their customer based on their current location in the venue.

o Venues owners will have the capability to easily and securely enter and maintain the content they wish to show to their customer when they are within the light coverage of each luminaire. These content can be in multiple languages and the users will have the capability to easily share the content from the application for any given spot with their friends and family.

o "du VLC" ® is a cloud based, multilingual and multitenant platform that also offers a unique and accurate indoor navigation feature and provide the venues owners with the option to offer online interactive customer support to their customers based on their exact current location. Moreover, venue owners can benefit from the platform real-time analytical tools that allow them to create many invaluable insights by "du VLC" floor traffic and user engagement analysis.