In Will O' Flow, you control one of several Will O's as you travel up the never ending tower of flow. Each time the Will O' touches the wall, the Will O' will change direction. Taping the screen will make the Will O' jump. There are three game modes. Practice is where you can play each individual level to try and master it. Adventure Flow is where you travel up the tower of flow and collect as many flokens as you can. Endless mode is the ultimate test of your skill. Be careful because in this game mode, every jump counts. You also have access to customize the level background, music, and screen filter.